Fresh out of the oven
The heat stayed on all year
This wall is where the kitchen shows what made it to the table this year. It wasn't every experiment or idea scribbled on a napkin. What you see here are the releases that defined how Lucidya was used, experienced, and trusted in 2025.
Each card below came out fully baked, after being tested in real environments, shaped by real use cases, and seasoned by teams who needed the product to work, not just look good.
Now serving email
A new data source lands on the menu. Email conversations now sit alongside social and chat, all handled from one place.
A new Lucidya interface
Cleaner. Lighter. Easier to navigate. The kind of redesign that quietly removes friction and lets teams move faster without thinking about it.
Alerts for Top Trends on X
Because timing matters. Trends now surface before they peak, helping teams react while the conversation is still forming.
The taste test:
What users said
about the product
Every kitchen has critics.
Fortunately, ours rate us
generously.
This was the year users across the region and beyond put Lucidya to the test. They compared, measured, tasted, and tried every feature we cooked in 2025.
And the verdict came back sweeter than we imagined.
beach_access
High Performer in Summer 2025
star star star star star
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High Performer in Middle East and Africa
star star star star star
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High Performer in EMEA Mid Market
star star star star star
store
High Performer in Small Business
star star star star star
Badge after badge for usability, performance, and real value delivered.
A customer left a review that said it best:
“All of the greatness under one roof.”
And that is exactly what we built this year.
A product that feels complete, consistent, and trusted at every layer.
When the people who use the product every day stamp their approval, you know you’re cooking the right things.
The tasting panel
Every kitchen loves to feed an audience.
But our favorite guests? They're the ones who pull up a stool, take a bite, and tell us exactly what they think. We call them our tasting panel.They tried what we cooked this year. A new feature here. A smarter model there With every release, another plate left the counter. Then the notes started arriving. Warm messages about clarity, surprised reactions to speed, and smiles at how well the Arabic flavors blended with real-time insights.
No need to read them all at once. Let them drift by like a busy evening serviceOne truth sits beneath every card. We cooked. They tasted. And the dish landed exactly how it should.
This is where things get real.
Before features are launched and releases go live, this is where ideas are tested, broken, rebuilt, and shaped by people.
Whiteboards filled with questions. Flows that evolve. Experiments that don’t always work and that’s the point.
What you see here is the human side of the product. Early concepts. UX explorations. Retrospectives. Design systems taking shape. Work in progress, not polished plates.
Some ideas make it to the menu. Others stay in the kitchen, teaching us what to do better next time.
This is how the Lucidya flavor is perfected.
With curiosity, collaboration, and a lot of iteration.