Dear gamechangers,
Back in 2016, we set out to do something bold: build Arabic-first AI.
The infrastructure didn’t exist. The market wasn’t ready. Most people didn’t see the opportunity.
But we did, and we built for the future we believed in.
Today, we’re proud to share a major milestone:
We’ve secured $30 million in Series B funding—the largest ever for an AI company in the Arab world.
This isn’t just about funding. It’s a clear signal that Arabic-language AI, regional intelligence, and deep customer understanding are no longer “nice-to-haves”—they’re the future of business in our region and beyond.
We’ve always believed that the brands that truly understand their customers will be the ones that lead.
And now, we’re more committed than ever to helping you do exactly that.
This milestone gives us the momentum to build faster, serve you better, and keep innovating where it matters most.
Thank you for being part of this journey. We’re just getting started.
We've successfully closed our Series B round, raising USD30 million in the largest AI funding ever recorded in MENA. This achievement is a historic leap forward for our customers first; it belongs as much to you as it does to us.
When we first began training Arabic language models in 2016 while digital transformation was the prevailing trend, it felt audacious. Now, with our proprietary AI engine achieving 92% accuracy across Arabic dialects and serving over 75 million customers and citizens across 11 countries, that early conviction has transformed into a platform that's powering customer experience transformation for the region's most ambitious enterprises.
Asiri takes Lucidya’s success to Asharq Business with Bloomberg
Following the announcement, CEO & Founder Abdullah Asiri was honored to join Asharq Business with Bloomberg for a thoughtful discussion on how this investment will accelerate our AI Agents expansion, advance Arabic AI and customer experience management, and support our strategic growth into the UAE and Qatar.
Inspiring tomorrow’s tech leaders: Mawhiba students explore Lucidya’s AI world
Future tech stars in the making? Count us in! We recently welcomed Mawhiba Foundation’s top students from the Global Enrichment Program at King Saud University. These talented minds, who specialise in AI & Big Data and AI in Biomedical Sciences, got an exclusive look at our dynamic work environment and took part in thought-provoking discussions about the future of their fields.
Double win for Lucidya’s ethical AI!
A warm welcome to these forward-thinking organizations who’ve joined the Lucidya family. We're honored (and, let's be honest, pretty excited) to partner with these remarkable brands, along with others, on their journey to CX excellence.
Upcoming event
CX-PLORE, The Masterclass Series – Build advanced search queries for precise social and media monitoring
New feature
Arabic session
Join Mohammed AlShammari (Product Marketing Manager) and Hind Nour (Customer Success Manager) for a focused 20-minute session on Lucidya's new advanced search feature for smarter, more effective monitoring.
Learn to build logic-layered queries, filter by field, and pinpoint context to get fewer false positives and more decision-ready insights. This session is designed for teams monitoring public opinion, campaign performance, and brand reputation who need advanced capabilities for precise social listening and media monitoring.
August 20th, 2025
8:00 PM (GMT+3)
20 mins
Live session in Arabic
I'll never forget this one campaign we launched in Saudi Arabia. We thought it was perfect. But when it went live, we started getting comments from Saudi audiences within hours who found it offensive. It wasn't a complete disaster, but it stung because we genuinely thought we understood the market. We ended up having to pull back and apologize, which made us look bad with some customers we'd been working with for a long time… It cost us a retainer too.
At an Emirati marketing agency
Now it’s your turn
Got a CX decision that backfired or taught you something the hard way? Share your anonymous confession to tell us what went wrong. You could be our next featured story and help others avoid the same trap.
Until Next Time…
That's all for this month's CX scoop! If you enjoyed these stories as much as we enjoyed collecting them, forward them to a friend who gets excited about making customer experiences better (and remind them to subscribe to get their very own serving delivered monthly!)
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We’ll see you next month with more insights, innovations, and stories from the world of CX.
Lucidya Team