APRIL 26'

CX Bites
Bite-sized insights for accelerated growth.

The Saudi Cabinet has declared 2026 the Year of Artificial Intelligence. This is not an aspiration; the infrastructure, capital, and regulatory architecture are already moving at a speed few countries can match. However, while 84% of organizations across the GCC have adopted AI, only 11% have translated it into real value. And while investment is flowing, it’s pooling in analytics and oversight tools, far from where action is needed. This year, we carry the momentum from adoption to action, so every customer feels the difference. We’re building that future with organizations ready to move. And we know you’re one of them. This is our year. Let's use it well.
The Saudi Cabinet has declared 2026 the Year of Artificial Intelligence. This is not an aspiration; the infrastructure, capital, and regulatory architecture are already moving at a speed few countries can match. However, while 84% of organizations across the GCC have adopted AI, only 11% have translated it into real value. And while investment is flowing, it’s pooling in analytics and oversight tools, far from where action is needed. This year, we carry the momentum from adoption to action, so every customer feels the difference. We’re building that future with organizations ready to move. And we know you’re one of them. This is our year. Let's use it well.
The Saudi Cabinet has declared 2026 the Year of Artificial Intelligence. This is not an aspiration; the infrastructure, capital, and regulatory architecture are already moving at a speed few countries can match. However, while 84% of organizations across the GCC have adopted AI, only 11% have translated it into real value. And while investment is flowing, it’s pooling in analytics and oversight tools, far from where action is needed. This year, we carry the momentum from adoption to action, so every customer feels the difference. We’re building that future with organizations ready to move. And we know you’re one of them. This is our year. Let's use it well.

Abdullah Asiri

Founder | CEO

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